We were recently invited to Prague to deliver a keynote on B2B marketing in 2016 – what to focus on, key trends and what others are going to be doing. Watch the highlights, including the answer to the question we posed on “How much does the average man now pay for sex?” and how that can be related to the keynote topic in hand. Read more
Here’s a really fun ad that brings a modern twist to some classic (and charming) storytelling. The “Puppy Love” campaign from Norwegian telecom Telenor won gold in Epica’s Telecommunications & Public Service category in 2015 and is just lovely work – great insight, nice twist and a grandpa trying to herd and lift sheep. What’s not to love?