AdvertisingThoughts from us

Preroll ads, crushing it!

By June 19, 2017 No Comments

Insurance giant, Geico, has been entertainingly hacking the lowly YouTube pre-roll ad ever since “Unskippable,” the brilliant 2015 campaign that won the Film Grand Prix at Cannes. This latest installment—ads that get crushed so you don’t have to watch them— a subtle nod in hear for Star Wars fan but with such broad appeal they then went on to show it on TV too.

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