Great B2B advertising from CWS (Complete Washroom Services) who make the connection between clean public bathrooms and clubbing in this humorous TV ad, “Say No To Dirt” to promote their products to the business market. A blonde woman takes time out from an up market dance club to snort cocaine. She’s so confident in the cleanliness of the bathroom that she lays out the stuff on the toilet seat. But she’s forgotten why it’s guaranteed to be clean. Her scream (and the scream of the woman in the next cubicle) reveals the ruthless regime introduced by CWS… The tagline: “Say no to dirt”.