Email marketing expert and Junction Managing Partner, Steve Kemish, offers his top 10 tips for email design and delivery, part of a larger new best practice guide on delivering business growth with email.
Well, we did it (again!) – The2016 CRN Sales and Marketing Awards shortlists are out and we are delighted to announce that Junction have been shortlisted for “Best Channel Marketing Agency” for the 2nd consecutive year. Read more
(The ongoing horror of content marketing and the likes of link bait)
The warning signs were there weren’t they?
Standing up in front of a room full of smart people from the world’s leading publishers to chair a debate in March 2015 was perhaps one of the most embarrassing things I’ve ever had to do. Read more
Unless you have been living under a rock you will be aware that the way that customers and brands interact has changed forever. Nobody wants to hear a sales pitch, we only want information that is relevant to us or a topic that interests us, otherwise we will quickly banish it to the bin (virtual and physical). Read more
We are all a little giddy with excitement in the office this week. As we prepare to curate a series of events for a client that uses Virtual Reality – a Technology Vendor has entrusted us to find an innovative way to engage their IT partners via a nationwide roadshow, we were delighted to see this broader showcase of just how creative the B2B Marketing sector can be. Read more
We are pleased to share some recent coverage in a local newspaper, sharing news on how we have established and grown the team in our Milton Keynes office.
We are delighted with how our approach has been received and proud that we have built a smart and capable team in Bletchley, Milton Keynes, to complement our Oxfordshire team. Read more
Oh well played VW, well played. It’s not been the best year or so for the car giant. But this cheeky advert from VW Norway is a bending of the truth about car performance (in this particular case their new Trailer Assist function) that we can all enjoy.
Weeks and before the ritual gorging of all manner of goodies even begins, we have once again been consuming the usual array of festive adverts. You may have a fave of 2015 (we do – well played Aldi!) or you may not, but we’d put the best of 20154 up against our (still) all-time favourite; Irn Bru’s version of the classic Christmas tale, The Snowman. Sit back and enjoy 76 seconds of their work. Merry Christmas.
Practical, pragmatic and helpful thoughts from us at Junction on six key areas to monitor, investigate and explore as part of your 2016 B2B marketing programmes (and how to avoid any wrong turns in the year ahead) Read more
We were recently invited to Prague to deliver a keynote on B2B marketing in 2016 – what to focus on, key trends and what others are going to be doing. Watch the highlights, including the answer to the question we posed on “How much does the average man now pay for sex?” and how that can be related to the keynote topic in hand. Read more