There is an awful lot of speculation right now around the use of proximity marketing,…
Steve KemishFebruary 12, 2015
News & Views
Industry news, blogs, opinion and handy tips to help improve your business marketing.
What a difference a decimal point can make. In 1870, German chemist Erich von Wolf…
Steve KemishFebruary 11, 2015
As an addition to our recent post on The Three Ps of Content Marketing, we…
Steve KemishFebruary 2, 2015
For Marketing Managers that work for global brands, being part of a global team can…
Andy GrantJanuary 30, 2015
As social media usage grows, more and more of us are taking to the social…
Steve KemishJanuary 28, 2015
It was a fellow speaker at a conference in Stockholm that first alerted me to…
Steve KemishJanuary 20, 2015
Content marketing seems set as yet another key focus area for 2015, and rightly so.…
Steve KemishJanuary 15, 2015
The requirement from vendors for planned marketing activities from their partners, with a solid return…
Andy GrantJanuary 15, 2015
In Part 4 we examine the subject of partner competition. Here we ask the question,…
Andy GrantJanuary 12, 2015
In Part 3 we examine the subject of partner challenges. Here we ask the question,…
Andy GrantDecember 17, 2014
In Part 2 we examine the subject of partner selection. Here we ask the question,…
Andy GrantDecember 7, 2014
I wrote a blog a while back about the ongoing horror of stock photography and how…
Steve KemishDecember 3, 2014
Let’s start with the basics. Why do vendors need new partners? What type of partner…
Andy GrantNovember 28, 2014
If you follow us on Facebook or Twitter you will already know that we love…
Steve KemishNovember 20, 2014
The way in which channel marketers communicate and influence end users has changed dramatically over…
Andy GrantNovember 3, 2014
There’s rightly lots of debate and discussion around the use of emotion in modern B2B…
Steve KemishOctober 27, 2014
A few weeks back I was asked to speak at an email marketing conference in Stockholm.…
Steve KemishOctober 10, 2014
What a difference a decimal point can make. In 1870, German chemist Erich von Wolf…
Steve KemishOctober 3, 2014
Having listened intently to fellow marketing speaker, Chris Wilson from Earnest, talk so eloquently about Behavioural Economics…
Steve KemishOctober 1, 2014
